Last week I had a chance to watch a documentary titled - Food Inc. The movie is co-produced by Eric Schlosser – author of the book "Fast Food Nation". In many sense, this is a video version of that book.
The documentary’s primary aim is to create awareness among the public and they have traced the food from their plate to its source. The documentary is a journey of the director and the travails he faces in this journey. Today, a curtain is in place between consumers and the “manufactured food”. And certainly, it is not in the interest of the general public.
Never before in the history of mankind, have we had 3 square meals everyday with certainty. Ever since WWII, the administration wanted to keep the food prices down and ensure that food is available in abundance. Favorable government policies on grain farming thru heavy subsidies, technological improvement and questionable practices have ensured year round availability of cheap food. Factory farming concentrates on making every product – faster, fattier and cheaper. Just a handful of companies are controlling our food today – right from seed to supermarket.
There are some unintended consequences of these actions –
1. Healthy calories have become expensive whereas unhealthy calories have become cheaper
2. Manufactured food – “sometimes” have E Coli or Salmonella infection – infecting people.
3. People do not know what they are eating - Genetically modified food does not need labeling
4. Obesity, Type II diabetes have skyrocketed – consume cheap food and pay for the consequences- in effect, the total cost of such food gets higher.
For example – the movie talks of Tomatoes – “plucked when they were green and made to ripen using ethylene gas. So what you see in the supermarket is not a real tomato – it is a notional tomato, an idea of a tomato”.
Since companies do factory farming – problems are being addressed at a micro level without caring about its impact on the health or seeing a big picture. In essence they are not manufacturing a product, they are making food.
For example – Farm subsidies have made grains like wheat, corn, etc very cheap and as a consequence companies that raise (and butcher) hens, cows and pigs, now only feed them corn – only corn. Evolutionarily these animals do not support ONLY grain based diet and hence they become fatter quicker, get infected with bacteria etc. When cows are infected, just feeding grass will make them shed 80% of such bacteria. Instead they are given anti-biotics.
Conventionally, it takes 90 days for a chicken to grow fully, now it takes just 47 days. They have also redesigned the chicken breast and made it larger so that those chickens are not able to withstand their own weight so much so that they do not walk inside the giant smelly barn.
The message is – people should go for organic produce, go buy from regular farmer’s markets and be involved on food access issues etc. Getting people involved can make the food industry change its ways. The tobacco industry was booted decades back like this. What is needed today is awareness about the issues in the food industry and a sentiment among public that is similar to the sentiment towards the tobacco industry.
Venkat .. Welcome aboard !! This article is very interesting and useful too. As u said, we here are in the transition period from Uzhavar sandhai [ finest schemes ! ] to packed food. I hope the producer/director have protected themselves with the possible law issues from the mfg giants. Keep writing.
ReplyDeleteComments from Irshaad..
ReplyDeleteVenkat,
Very useful information. The real issue is that in India we the consumers do not know the source of the food and neither do the shopkeeper. Hence we are not sure about the origins and the days it has taken to reach us. As you mentioned buying locally from farmers is the best option but unfortunately that luxury we (city dwellers) do not have. There are shops which sell organic products but here again the issue how genuine are these products. Unless we have businesses run by people of high ethics and morality we can never be sure of the products they sell. This will take time and till that time we have to live with adulterated and notional foods.
I was recently surprised when my maid servant in office(80year old lady) refused to take the biriyani packet we bought for her.
ReplyDeleteShe was very aware and said like this....antha kozhi yellam ooosi pottu valarthathu...naan naatukozhi mattum than sappiduven
Organic food either veg or non-veg is rare and hence becomes costly...That will only be possible if we retire into some farming village and have our own kitchen garden and live there...
It is very scary, but what else can you expect from corporations that operate with increasing profits as its Raison d'ĂȘtre. Everything is driven by the share price.
ReplyDeleteWith majors like Reliance opening up retail fronts (backed by a complete, owned (or controlled) chain of logistics machinery) this is a disaster just waiting to happen in India too. Hope we take lessons from the developed nations - high hopes, i know.
Toto,
ReplyDeleteUzhavar Sandhai is a better concept and it is good if we can shop from there. This is assuming that those farmers are doing things organically - which may not be the case. The producers of the movie was saying that they were always in touch with their lawyers throughout the moving making process. According to the movie makers, it is illegal in the US to show an image of a food processing operation.
Thanks
Venkat
Irshaad,
ReplyDeleteThanks for the comments. As always, we need to look for uzhavar sandhai types and go and buy it... Time is a factor ofcourse.
Here is the nutritional information on a industry raised chicken egg and a natural pasteured egg - Vit A - 487IU/782IU, Vit D - 34IU/(136-204IU), Vit E - 0.97 mg/3.73mg, Beta Carotene - 10 mcg/79mcg, Omega 3 - 0.22g/0.66g.
Values should be read as - industrial egg/pasteured egg.
Kathir,
ReplyDeleteWhat that lady told is 100% correct. I am amazed at her awareness and standing by her decision.
Thanks
Venkat
Krishna,
ReplyDeleteYou got it right. I used to think private enterprises/Capitalism is the way to go - but after seeing this, I am baffled at the way these companies are treating the animals and workers, with profit as their sole motive.
In large part- Farm/Food industry have a revolving door relationship with regulators/policymakers. For example an attorney who represented Monsanto Corp between 77-79, later went on to become US Supreme Court Chief Justice and people from companies have become chief of USDA or FDA. What can you expect?
So most of the regulation for this food industry is voluntary and not mandatory. Can you believe?
Also since these factories are technically not considered as factories, so they do not come under emission norms... you can go on and on...
Thanks
Venkat
A nice review. However, if you step back and look at history (and a philosophical approach), in the past people were dying of hunger, now people are dying of too much food. If we stop these farming practices and resort to ONLY organic farming, we may not have enough food to feed the world population.
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